Methodology

AFTER WE MEET

While we spend a lot of time and effort in gathering the right information from you, we know things change. Projects and ideas change and to that we maintain the flexibility and transparency to let you immediately know how new and improved project scopes are to be handled. We always try to be accommodating, no matter where we are in the process.

 


smart-first-draftRESEARCH & DEVELOPMENT

In this stage, we’ll put your company’s ideas onto paper, figuratively speaking. The R&D stage is crucial in defining a well-thought out plan of action using the S.M.A.R.T. acronym. Therefore, we’ll determine the location of every bit of content, always taking into account the access facility and ease of navigation. Everything at the end of this phase shapes the beginning of the branding of your company.

 

MAKING SURE THE DESIGN IS RIGHT

The objective of your project’s design is to give your clients that wow factor. Colors, shapes, effects, custom images and creativity all play a very big part. In this stage, everything that we had sketched out and got on paper starts to come to fruition. We take into account all the R&D from the previous stage and used that to our creative advantage. The arrangement of content and where visuals are inserted are critical in this stage. Understanding your client’s want’s and needs, along with the creative flow and interaction is what brings everything together.

 

WHAT YOU SEE, WHAT YOUR CUSTOMER SEES

This step is divided into two parts: The “front-end”, where the client or your customers are seeing the design; and then the “back-end”, which is the backbone of your design and where the magic happens, also known as coding. smart-first-draft1

 

PRESENTING THE FINAL VERSION

After various platform and benchmark tests, we present the final project for your approval. We will go back and review the design process and how we came to this stage of the project. Highlighting the major changes and the projects points of emphasis.

 

3,2,1….LAUNCH!

After all the steps of the design process have been completed, the release of the project and its’ files are handed over to you. We call this the creative partnering stage. We offer a lifetime of partnership and many services to keep your business thriving. We feel that we offer a level of service that goes above and beyond.

DesignProcess